It’s been a big year on the Bizboost blog. Back in February we turned 10 years old. As always, technology has changed at a rapid pace, which has led us to introducing new services and products. New ‘best practices’ have been discovered that would not have been possible a few years ago.
Our goal with this blog is to provide you with the latest information that you need to make the most out of your online and print marketing. However, we know that you don’t have the time to crawl through every single thing that we have ever written – your time is more valuable then that. So, instead, we have collated the five articles (plus one bonus) that we think will provide you the most value.
Increase Your Website Security
Over the past few years, you may have noticed a little padlock appear in the corner of a browser when visiting certain websites. This is your browser’s way of letting you know that the website is secure, and that you can feel comfortable in transmitting the information through the website.
This article covers how you can get that padlock on your own website and why its so important.
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9 Necessary Elements of a great website
With so many websites currently in existence, it is a constant battle to make sure that your website stands out from the crowd. Website functionality and design styles are always changing, and keeping up with the latest trends can be exhausting. So, before getting weighed down with all the extra bells and whistles, there are 9 key ingredients that you need to make sure you have on your website to help it draw in customers and viewers.
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Tips for Choosing a Domain Name
One of the first things you need to do when building your first website is to decide on a domain name. This is a decision that should be taken seriously. As you build trust and recognition around your brand, your customers and clients will become familiar with it. If business goes well, you’ll be stuck with it for a long time.
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Marketing for People Who Hate Selling
This article is an introduction to content marketing and how useful it can be for those who hate selling. It allows you to do the initial legwork (describing your product/service, explaining the benefits) before you even meet with the prospect. Sure, you still need to have that chat about prices eventually (gulp), but by that point, half the pitch has already been completed.
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Search Engine Optimisation 101
You may have noticed the term ‘Search Engine Optimisation’ (or SEO for short) get thrown around a lot in relation to websites and marketing. Most of the articles you find online (including some of our own) start with the presumption that the reader already has a basic understanding of what SEO is and how it can help their business. However, everyone has to start somewhere, so we thought we’d create a guide for the total beginner who has only just come across the term.
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