Have you noticed that little grey or blue tick that sometimes appears below the profile picture on a Facebook Business Page? This is Facebook’s way of telling you that they have confirmed the page is authentic. The blue tick was introduced first as a way to verify the “official Read More >>
How to Conduct an Annual Digital Audit
So, you’ve set up a website and various social media accounts to promote your business. You’ve spent time working on the perfect content for each page on your website. You’ve also been planning, curating, crafting and posting information frequently on Facebook, Twitter, Google + and wherever else Read More >>
Five Other Social Media Platforms That You May Not Be Using
In our last blog we spoke about four social media platforms that are commonly used by businesses in their marketing strategy. Well, today we have five more for you. However, unlike platforms we discussed before (Facebook, Twitter, LinkedIn and Google+), these five are much newer to the marketing Read More >>
The Big Four: Social Media Platforms Commonly Used for Marketing
In a recent blog, we talked about how it can be counterproductive to market your business on every single social media platform. It is much more effective to choose only the platforms that will give you the biggest bang for your buck and focus your efforts here. Of course, this then leads to a Read More >>
What Social Media Platforms Should My Business Be On?
Promoting your business on a social media platform can be a valuable step when it comes to marketing. Not only is it usually free, it’s a great way to: Reach new audiences that you might not have been able to reach otherwise Establish a direct line of communication with your potential Read More >>
How Do I Know If My Facebook Strategy is Effective?
Have you ever wondered whether all your hard work on your Facebook business page is working the way you want it to? For those of you who haven’t come across Facebook Insights yet, it’s a tool designed by Facebook that allows you to track the performance of your business page. It’s full Read More >>
Google Business Pages: Should my business have one?
Have you ever wondered how businesses get that little snapshot to appear on the right hand side of a Google Search? This is generated by their Google Business Page and it is a nifty little tool to get your basic business information across to customers quickly as well as increasing your rating Read More >>
Website Trends for 2015/16: Our case study of Unity College’s Website
Last week we were very excited to make the new Unity College website live. When Unity College came to us for a fresh new design they had a strong clear brief. They had done their research. And as we started the design process we realised a lot of what they were after really epitomised the big Read More >>
What is the value of a Facebook business page?
For businesses having a Facebook page can be very valuable in promoting your business. Let’s take a look at some of the main reasons your business should have Facebook page: 1 Customer engagement & retention Facebook is a great way to really interact and engage with your customers which builds Read More >>
Save time by scheduling Facebook posts
A Facebook page is a great way to promote your business and build relationships with potential customers and clients. However, finding the time to post regularly can be difficult. A week goes past, then another, and before you know it your social media practices have fallen completely by the Read More >>