Website trends and the technology we use to build those websites are constantly changing. What we have the ability to do now is very different to what was possible ten years (or even five years) ago. Here are six examples of businesses who have recently redeveloped their website and have taken Read More >>
Five Other Social Media Platforms That You May Not Be Using
In our last blog we spoke about four social media platforms that are commonly used by businesses in their marketing strategy. Well, today we have five more for you. However, unlike platforms we discussed before (Facebook, Twitter, LinkedIn and Google+), these five are much newer to the marketing Read More >>
The Big Four: Social Media Platforms Commonly Used for Marketing
In a recent blog, we talked about how it can be counterproductive to market your business on every single social media platform. It is much more effective to choose only the platforms that will give you the biggest bang for your buck and focus your efforts here. Of course, this then leads to a Read More >>
What Social Media Platforms Should My Business Be On?
Promoting your business on a social media platform can be a valuable step when it comes to marketing. Not only is it usually free, it’s a great way to: Reach new audiences that you might not have been able to reach otherwise Establish a direct line of communication with your potential Read More >>
No One Likes Spam
Are your emails Spam? What is Spam? And how do I avoid breaching Australia’s Spam Laws when sending emails to my mailing list? Recently we have shared on our blog the benefits of sending out an eNews to past and potential clients as well as our tips for making the most of the eNews as a Read More >>
Understanding How To Use Colour
One of the many benefits of being homosapians is our ability to process colours. Colour and visual elements activate the right side of our brain which is responsible for our emotions. Printed words, on the other hand, activate the left side of the brain which processes logic. The harmonious Read More >>
How Do I Know If My Facebook Strategy is Effective?
Have you ever wondered whether all your hard work on your Facebook business page is working the way you want it to? For those of you who haven’t come across Facebook Insights yet, it’s a tool designed by Facebook that allows you to track the performance of your business page. It’s full Read More >>
Three Steps to Optimising your Email Marketing to Generate More Leads and Increase Sales
Imagine this scenario. You meet a potential customer or client who is interested in your business. However, for whatever reason, now is not the time for them to buy. Maybe they have several large expenses coming up soon and buying your amazing product is just not enough of a necessity at Read More >>
Google Business Pages: Should my business have one?
Have you ever wondered how businesses get that little snapshot to appear on the right hand side of a Google Search? This is generated by their Google Business Page and it is a nifty little tool to get your basic business information across to customers quickly as well as increasing your rating Read More >>
How Showing Cattle has made me the Ideal Designer for you
Most of you would look at the title of this blog and think ‘huh?! How on earth do those two things even relate to one another in any way?’. For a long time, I had thought the same thing and one of the reasons that I wanted to become a designer was because it was something completely different to Read More >>